The Drugs Don’t Work: Rexall Drugs Porcelain Enamel Sign, ca. 1940s

Rexall Drugs, perhaps best known for their “Rx” symbol which has since become synonymous with drug prescriptions, began in the early 20th Century and grew to incorporate 12,000 franchised stores before declining in the late 1970s.

This 6′ x 4′  double-sided sign, manufactured by the Ohio Thermometer Co. dates back to the 1940s, but given the gloss of the enamel, you’d never know it. Apart from a couple of chips here and there, it all looks well preserved. The original steel hooks are outreached, ready to hold this gem of advertising memorabilia up once again.

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